Look on the Blue Side an experiential solution to bring Oreo-filled happiness to the Monday-blued masses. Sometimes, being blue is a good thing.

Natalie Monte: Copy, Creative Direction, Strategy, Art direction

Easy Days are always ahead with the only relaxation APP that takes all the headache out of the search for peace and tranquility. Ommmm.

Natalie Monte: Creative Strategy, Copywriting, Design

Results:

Best of Ringling Best Strategy

Best of Ringling President's Choice

Natalie Monte: Strategy/ copy

Kristen Hogentogler: Art Direction/ Tshirt Contest Strategy 

Hooters is renowned for their great wings and fun back-to-the-beach laid back attitude. Although they pride themselves on their excellent service and fun atmosphere, a disconnect has arisen among mothers and kids. 

Solution: This campaign aims to show mothers and kids that all are welcome to join in on the cheeky fun and great food. It’s A 3 O’clock Thing centers around the time after classes and work where moms and kids can come together sharing their day over half- priced appetizers and drink specials that will be exclusively available at that time.

D&AD 2015 Submission The World Wildlife Fund wants to inspire a new generation to understand that we all have an impact on our planet and an effect on its health. There needs to be a way communicating that our relationship with Earth is reciprocal: we need the planet and the planet needs us.

Solution: Diversity Matters is a campaign that will partner the World Wildlife Fund and Coca-Cola in an effort to bring the issue of diversity loss closer to home. The campaign exists through three main components: user experience, social media, and call to action. The goal of the campaign would be to create a viral awareness about the state of the environment and provide millennials a way to support initiate change in a way that doesn’t inconvenience them.

Kaylynn Olmstead -  Art direction (app), Animation
Natalie Monte - Creative Direction/ Strategy, Copywriting/ Art direction